AI strategy harmonized across all departments

AI Strategy for Technical Development
Volkswagen Pkw (Passenger Cars) is systematically accelerating the digitalization of the company with artificial intelligence (AI) in order to bring competitively superior products to market quickly and cost-effectively.
Volkswagen Pkw is working intensively on the digitalization of product development and, in this context, on AI applications. Various use cases have already been successfully implemented. In order to leverage further efficiencies, Volkswagen drew on UNITY‘s expertise. Together, an up-to-date picture of current AI initiatives and existing target images was first created. In addition, further potential for improvement was identified and concretized together with the specialist departments. This then made it possible to derive overarching use cases in particular - with the aim of improving processes and increasing efficiency - and a harmonized AI strategy. The identified levers are relevant for all development areas and therefore have a high benefit potential. UNITY used its experience and expertise to implement the strategy development, identify the levers and design the use cases in all areas of Technical Development (TD). Volkswagen can now accelerate digitalization and leverage concrete potential through further AI penetration of TD. To ensure that this succeeds, i.e. that all use cases are quickly implemented and integrated into the development process, UNITY continues to support TD in aligning the organization accordingly.
AI strategy harmonized across all departments
226 identified levers
Start of implementation of 4 flagship projects
“With the help of UNITY, we were able to significantly expand and accelerate the development of AI expertise in Technical Development (TD): By developing a harmonized strategy across all departments, we are establishing a common target image that is now being systematically developed through the implementation of concrete and comprehensive use cases. In this way, we are making a contribution to TE‘s goals in terms of efficiency, process acceleration and quality assurance.“

Steffen Haupt
Head of AI Competence Center & SW Products
Your Contacts

Martin Ramm
Business Area Lead