Ideation campaign: airport of the future
Conception of an ideation campaign with focus on low-cost, efficient operations and customer experience
- Creation of ideation concepts and templates for autonomous coordination and evaluation
- Generation of topic specific impulses and inspirations
- Moderation and documentation
- Qualification of ideas based on four customer touch points for later implementation into the "Innovation Accelerator Program"
- Generation of 215 Top-Line ideas through Speed ideation, conception using prototyping and testing based on customer Surveys