Anchor your strategy in the organization!

We create transparency in structures, processes and competencies and enable you to combine them to create value.

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Target Operating Model

Target Operating Model

Realize strategy and transformation successfully.

The success of new or adapted business models is only established when they are implemented. The key to this success is consistency starting from conceptual design to operational implementation. This means that sustainable effects will only be achieved on the market if employees, processes, partners and systems are appropriately coordinated and ready to operate new digital solutions. The Target Operation Model (TOM) is the optimal tool for this and ensures your organization's readiness for digital products or services.

Along that path, the TOM shows how the organization and capabilities must be built up in the future to operate business models in a structured manner. If existing business models are innovated, it also reveals the need for change with regard to partners, technologies and the company's ecosystem (e.g. the supply chain). This clarity helps to heighten understanding, especially between business and IT areas, as well as identify potentials and synergies. By considering the operation of digital solutions from the very beginning of the conception phase, you can secure planned EBIT early on and avoid typical obstacles to implementation.

A Target Operating Model answers the following core questions:

Organization, capabilities and processes

In the future, how should the organization, skills and processes be structured in order to sell and operate digital solutions?

Products to services

What does the transformation of my portfolio from products to services or software mean for my IT, qualification and partner ecosystem?

Internal requirements

What prerequisites do I need to create internally so that the results of my (digital) projects can be seamlessly integrated into the processes and mindset of my teams?

Consulting services for Target Operating Model

Your challenges

What is your current Mode of Operation? Which elements are affected by changes? What are the key influencing factors and who are the key influencing stakeholders?

UNITY solution approach

  • Analyze strategic goals and your vision
  • Analyze the current operating model in terms of business and IT including relevant factors of influence, competencies, partners and customers 
  • Derive strategic core principles 

Your benefits

Transparency of the status quo in existing structures, processes and competencies as well as the need for change.

Your challenges

What should the future operating model look like? How can concrete implementation measures be derived from it?

UNITY solution approach

  • Design and validate the Target Operating Model based on strategic orientation
  • Derive relevant scenarios for decision making
  • Derive implementation measures (organizational, process and technological changes) including change management and transfer to roadmap

Your benefits

A clear target vision of the future operating model and a concrete implementation plan to link the concept and operationalization.

Your challenges

How is the operation of the business model ensured? How are the organization, processes, systems and structures optimally implemented?

UNITY solution approach

  • Execute implementation measures incl. integration into existing processes
  • Monitor the realized improvements 
  • Conduct ongoing optimization even after the transformation is complete

Your benefits

Operating model readiness based on stakeholder and requirements-oriented structures, processes and competencies.

Target Operating Model as enabler for the business models of tomorrow

Project stories Business Models

  • Artificial intelligence in air traffic management – quantitative business model assessment
  • Fair Value Opinion – AI in Air Traffic Management
  • Award-winning sustainability project
  • Business model development
  • Further expansion of a B2C platform business model for B2B partners
  • Identification of new business potentials with future scenarios
  • Guiding numerous Microsoft Partners into the Business of the Future
  • Development of a Digital Service Business Model

Contatcs for Target Operating Model

Dr. Dominik Fischer

Head of Strategy & Innovation

Paderborn, Germany
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Dr. Michael Herbst

Partner, Head of Business Area

Cologne, Germany
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Philipp Wibbing

Partner, Head of Business Area

Paderborn, Germany
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